Viewpoints from Aussie Cuisine

  • Australia has a huge gastro-tourism potential as it attracts foreign visitors for its beautiful and diverse landscape, and also for its quality produce-driven food including unique bush foods, and its distinct local wines and spirits.

  • The outstanding international reputation of the finest restaurants in Australia, such as Attica and Sepia, is setting the benchmark for Australian contemporary cuisine in the global scene.

  • It also serves as a branding strategy for putting Australia on the international culinary tourism map with the appeal of a genuinely unique dining experience.

Food and wine experiences are a big part of what motivates people to travel. Which is why, through the Restaurant Australia campaign, Tourism Australia is building excitement about Australia’s vibrant food and wine scene with international travellers. As that interest continues to grow, tourism businesses around the country to tap into this exciting opportunity.

Reference:

Tourism Australia. (14 May 2017) Restaurant Australia case studies. Retrieved from https://www.youtube.com/watch?v=FDwUhiNSrcY